20+ years of experience driving bottom-line focused public relations and marketing programs for corporates and entrepreneurs. No fluff, no bs, professional counsel about how to position your brand accurately and effectively, and secure top tier media coverage.
Wine, Travel & Hospitality Public Relations
Work with a professional, yet approachable expert who rolls up her sleeves to get the job done – from drafting pitches to strategic planning.
Specialties
Business partner: Invested in full scope of business success – not just media placements.
Media relations: Relationships with wine, travel, and lifestyle media.
Crisis communications: From predatory lending allegations in mortgage industry to hurricanes in travel industry to nationwide economic crises, experienced in generating effective communications for employees, stakeholders and media.
Influencer and ambassador relations: Strong relationships with influential partners that move the needle.
Integrated marketing communications counsel: Integrating social media strategic plans into public relations, marketing and corporate communications initiatives effectively.
Straightforward reporting: Thorough, simple, and honest – keeping the program on track without excessive reporting.
Wine expert: WSET Level 2, Theory / Level 3 Tasting, Wine Professional.
Wine sales knowledge: Direct experience in wholesale and retail wine sales.
SN Public Relations 